Download our Tip Sheet 'Marketing Automation Misconceptions'

Find out the truth about Marketing Automation 

Whether to invest in Marketing Automation software is a question that Marketing managers are often asking themselves. We’ve discovered that there are misconceptions about the usage and benefits of Marketing Automation software that need addressing. Many B2B companies have achieved great success by implementing a marketing automation strategy. Download our tip sheet about Marketing Automation and find out the truth as we bust some of the common myths such as:

11 - Marketing Automation Misconceptions

  • I can set and forget now I use Marketing Automation... WRONG! 
  • My marketing material will look robotic if I use marketing Automation... WRONG AGAIN! 
  • I’ll get lots of new leads... MAYBE but understand that Marketing Automation doesn’t generate leads on its own, instead it allows you to, focus on nurturing quality leads.