Download our Tip Sheet 'Six Tactics to Maximise Your Social Media Advertising Efforts'
Importance of a Social Media Presence
Social media presence is important for brands. The problem today is deciding which platform(s) to choose to reach out to your target audience. Download our Tip Sheet to read some of our tactics including:
- For the most effective targeting, paying for visibility, reach and post sponsoring will make all the difference.
- Never generalise or use the ‘umbrella approach.’ Target a specific group and stay focused.
- Ensure your landing page is good and grabs attention at a glance. As mobile search is at an all-time high ensure that the page is mobile friendly.
- Get to know your customers – listen to what they post and understand their needs
- Be selective – Plan your content to ensure you deliver the right mix and balance.